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In the echoes of ancient Sanskrit, where every word carries the weight of tradition, Zishta finds its name—a poignant homage to the essence of our cultural heritage. Derived from the Sanskrit word Śiṣṭa (meaning people of higher learning & follower of Traditions), Zishta was conceived with a profound reverence for the time-honoured practices that have shaped our homes and lives.
The journey began with a deep-seated longing to revive the traditions that were once an integral part of our everyday lives. Inspired by the cherished memories of our grandmother's kitchen, where the spirit of Śiṣṭa thrived, we embarked on a mission to reclaim the authenticity that seemed to be fading in the wake of modernity.
Traditional Artisans across 15 states are part of the Zishta Family
Traditional Designs Revived and brought back to market
Growth in Revenue YoY delivered for the artisan clusters
Traditional wisdom documented and made available in one place!
Traditional products are not that difficult to maintain and use. Do check our detailed product manuals...
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Zishta's Meera Ramakrishnan and her co-founders are reviving India's rich handicraft heritage...
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